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Prompt = a single tracked query

A prompt is one natural-language question your potential customer might ask an AI engine. Examples:
  • “best CRM for small business”
  • “how to automate email marketing for ecommerce”
  • “ChatGPT alternatives for enterprise”
  • “longest range luxury EV available in the US”
Each prompt runs on a schedule across the AI engines you’ve configured (ChatGPT, Gemini, Perplexity, Claude, Copilot, Grok). Every run produces a stored response with mention count, citations, sentiment, competitor mentions, and a visibility score for that prompt. A topic is a label you (or the AI suggestion engine) attach to one or more prompts. Topics group prompts by intent, theme, or product area: Topics serve three purposes:
1

Aggregate analysis

The Topics page shows visibility per topic, so you spot which themes your brand owns and which it’s losing.
2

Content planning

Content briefs are generated per topic, ensuring your editorial output covers your weakest themes first.
3

Prompt suggestions

When Ansvisor suggests new prompts to track, each suggestion comes with a topic label so you can see at a glance whether it expands an existing theme or opens a new one.

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How prompts get into the system

Three sources:
  1. Onboarding suggestions — when you create a brand, Ansvisor’s AI generates 10 starter prompts based on industry and description.
  2. Prompt Suggestions in the Insights tab — periodically, Ansvisor analyzes your tracked prompts + competitor citations + topic gaps and suggests new prompts to add. Each comes with a one-click + button.
  3. Manual entry — you can always add a prompt directly with custom text and platform/region selection.

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How topics get created

Two paths:
  • Auto-created from suggestions — when a new prompt suggestion comes with a topic label that doesn’t exist for your brand yet, accepting the prompt creates the topic too.
  • Manual — you can rename, merge, or create topics on the Topics page. A prompt can belong to one topic at a time.

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Practical workflow

A typical AEO operator’s loop on Ansvisor:
1

Review Insights weekly

Check overall visibility delta. Drill into topics that dropped most.
2

Inspect prompts in losing topics

Find which prompts dragged the topic down — usually 1–2 prompts where a competitor surged.
3

Generate content briefs

Click “Generate Brief” on those opportunities; receive structured brief (title, outline, keywords, competitor angles).
4

Send to your CMS or workflow

Use the webhook integration to push the brief directly into Notion, Linear, Asana, or your editorial system.
5

Add new prompts from Suggestions

Pick up 1–3 fresh prompts each week from the Suggestions card to expand your tracked surface.

Continue: Add your first brand

Walk through the brand onboarding step by step.