Topics

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What is the Topics view?

The Topics view (Prompts → Topics, /dashboard/prompts/topics; the old /dashboard/topics address redirects there) groups your tracked prompts by theme so you can see AEO performance at a higher level than individual prompts. The date range offers 24h, 7d, 30d, 90d or custom, and opens on 24 hours. At the top, four cards sum up your topics:

• Tracked topics — how many topics you have, and how many prompts have no topic yet
• Best performer — the topic with the highest Visibility score
• Biggest gap — the topic with the lowest score
• Top mover — the topic whose score rose most, in points

The Topic leaderboard below has a row per topic:

• Topic name and prompt count
• Visibility — the 0–100 score over the topic’s answers, the same score as on the Visibility page
• SoV, Mentions and Citations
• Trend — a small line and the change in points against the window of the same length just before
• Top competitor — the competitor with the largest share of voice in the topic
• Last run
• One-click drill-down into the topic detail page

Click Prompts, Visibility, SoV, Mentions, Citations or Last run to sort by it; the table opens sorted by Visibility. The buttons beside the tabs are Add Topic, Export CSV (the leaderboard as a CSV file) and Manage topics.

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When to use it

• Editorial planning — pick the topic with the lowest score and weakest competitor lead; that’s your next content sprint
• Reporting to stakeholders — topic-level stories (“we own EV Range, we’re losing on Reliability”) are easier to communicate than prompt-level metrics
• Spotting drift — a topic that drops while others stay flat usually signals a single competitor surge or content rot

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Topic detail page

Clicking into a topic shows all of its results, not only the date range picked on the Topics tab:

• Visibility, Brand mentions, Citations and Positive sentiment for the topic
• Visibility trend — your daily visibility on the topic against the competitor average
• Share of voice by platform — you against competitors on each answer engine
• Competitor comparison — the top six brands on this topic, ranked by their score, with yours marked YOU
• Prompt performance — the topic’s Top performers and the prompts under Needs improvement, from its last 50 runs

View all prompt results for this topic opens Visibility filtered to the topic.

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Suggested topics

The Topic Suggestions card on the Topics tab starts folded. Open it to see AI-generated topic ideas for your brand; topics you already track and ideas you dismissed don’t come back. Admins and managers can Refresh for new ideas, add an idea to your topics, or dismiss it. A new topic starts empty: assign prompts to it to start tracking it.

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Editing topics

Only admins and managers can change topics; other roles can view them.

• Add Topic creates a new, empty topic.
• To delete a topic, open the … menu at the end of its row › Delete topic. The dialog says how many prompts are in the topic. They aren’t deleted: they keep their tracking and results, and move to prompts without a topic. After you confirm, Undo puts the topic back for 10 seconds.
• Manage topics opens the brand’s topic settings, where you can also rename a topic (the pencil icon). Its prompts stay attached.